Meet the Author:

Jeff Lizik

I help Marketing Executives (CMOs, VPs, Directors, etc.) and Small Business Owners attract clients, increase revenue and stand out from the crowd online by creating & implementing customized digital marketing plans.
RedShift
Jeff Lizik

Choosing the Right Marketing Agency for You

Are you looking to select the ideal agency for your business? Read this to understand the importance of auditing your foundation and fortifying weak points before entering a partnership for long-term success.

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RedShift
Jeff Lizik

Retargeting Through Paid Ads

Boost your marketing efficiency with retargeting. Learn how to leverage lower-cost keywords and engage the 97% of visitors not ready to purchase, enhancing your conversion rates and optimizing your advertising spend.

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RedShift
Jeff Lizik

Understanding Search Engine Optimization (SEO)

Explore why SEO is more than just an optimization tool—it’s the core of all digital marketing efforts. Discover how embracing SEO across all facets of your strategy can transform visibility, enhance user experience, and drive lasting engagement.

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RedShift
Jeff Lizik

Keep Website Content Simple

The Art of Simplicity in Website Content Creation In the digital age, where information overload is common, keeping website content simple is not just a

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