THE TEAM

Jeff Lizik is the President and CEO of RedShift Digital Marketing. A digital and creative powerhouse, serial entrepreneur and agency owner, Jeff has been marketing and hustling since the early 1990’s. After a few stints in corporate America and starting a few multi-million dollar businesses (and a few failures), Jeff acquired Z Brand Group in 2017 and grew it into an edgy and unique creative powerhouse — what we know as RedShift Digital Marketing today. Jeff is constantly keeping up-to-date with every nuance and new concept in the digital marketing space, but when he’s not, you can find him hanging out with his wife, their many cats and dogs and buying more ball caps and sneakers to add to his collection.

Abby Mundell is our Executive Vice President and Chief Operating Officer. Her 20+ years of widespread marketing and leadership experience began with a Philadelphia ad agency and have navigated through banking, healthcare, advancement and association management. Abby’s role with RedShift is multi-faceted, ranging from operations to agency strategy, human resources to goal setting, and all the fun stuff that goes with it. Her career has taken her across the country, from the East Coast to the islands of Hawaii, and a few stops in between for good measure. When not sequestered in her office surrounded by a multitude of dogs and cats, she can usually be found binging on old episodes of “Law & Order SVU” while deciding what walls to rip down next in her house.

Rachel LaMarco is our Director of Client Services. Rachel manages a majority of RedShift’s client base and plays an integral role in shaping their marketing strategy. With an MBA from the University of Pittsburgh Katz Graduate School of Business and a number of years working in the Pittsburgh startup scene, she brings both academic and real-world experience to the table to drive client success. When she isn’t failing miserably at home DIY projects, you can find her enjoying the company of her unofficial emotional support dog Claudette (usually sharing a cheese plate).

Patrick McKinney is a RedShift Account Manager. Patrick is a passionate and creative problem solver who uses an analytical mindset to tackle client objectives. A Pittsburgh native and former Congressional staffer, his experience is rooted in project management, strategic engagement, and program development. Patrick’s drive and ambition have led him across the country, as both a competitive rower and philanthropy cyclist. Outside of work, Patrick can be found staying active, attempting to make the perfect cup of coffee, or cheering on Pittsburgh sports teams.

Stephanie Muczyk is a RedShift Account Manager. With over fifteen years in the non-profit sector, working alongside c-suite level management teams and governing boards, she excels in relationship and project management. She is passionate about compelling storytelling using content created with reliable data. Using human-centered and legacy relationship-building approaches Stephanie strives to do meaningful, mission-driven work that positively impacts the community. Stephanie received a BA in Theatre Arts from Point Park University and a Masters’s in Business Administration from Chatham University. She lives in the North Hills with her wife and daughter where they sing, dance, and play in the garden.

Alicia Cleary is our Director of Digital Marketing. You want to talk numbers, this is your girl. Analytics and the art of SEO is where her heart lies. Years of experience with small and medium sized businesses have given her focus on conversion, growth, and ROI. When she’s not at RedShift you can find her kayaking with her family or tracking down her latest villain. She’s an analytic detective.

Megan Dombek is our Digital Strategy Manager. With a decade of agency experience in Chicago and Pittsburgh, she is an agency lifer who started in Account Management before finally giving into her love for data. She has seen and worked on it all but has a soft spot for taking a deeper look at her client’s strategy and bringing it to life in the digital space. When she is not digging through data and figuring out what’s next for our clients, you can find Megan chasing after her kids, hiking through the woods with her rescue pittie or trying to perfect her chocolate chip cookie recipe (always add more salt).

Zac Galioto is our Digital Marketing Strategist and works with our digital marketing team doing all things Digital Marketing! He studied business marketing and communications at the University of Pittsburgh at Johnstown. Outside of work you can find Zac on the golf course or at the lake enjoying the sun. While he has a lot of responsibilities here at RedShift, as our former intern, getting coffee is no longer one of them.

Georgia manages RedShift’s client base organic and paid social media strategy and implementation. She studied Strategic Communications with an area of emphasis in Advertising at West Virginia University and brings years of organic and paid social media experience to the team. When she is diving into the latest social media trends, you can find Georgia perfecting her stand up comedy sets at open mics and shows around Pittsburgh.

Bradley Hrutkay is our Lead Graphic Designer. He is in charge of developing and executing creative assets and campaigns that help connect brands with their customers through traditional and digital media. Prior to working with RedShift, Bradley spent time honing his design and branding skills at the 84 Lumber corporate office, Nemacolin Woodlands Resort, A to Z Communications and Z Brand Group. Bradley has a quiet demeanor, but it is balanced by a loud sense of style emphasized by a plethora of constantly rotating sneakers. He enjoys being a dad, tattoos, photography and riding and tinkering with motorcycles.

Noelle Snebold is our Senior Designer. She works on visually communicating ideas through digital and print to help clients elevate their brand. Before working at RedShift, Noelle spent time growing her skills at Sierra Experts, Robert Morris University Athletic Department and with the Pittsburgh Penguins. When not designing, you can find her rooting for her favorite sports teams. She’s also a total Disney nerd, so don’t be surprised to find her walking down Main Street USA at least once a year.