Case Study

Allied Insurance Brokers

Client Challenge

Allied Insurance Brokers is a solutions driven insurance company that “focuses exclusively on the Crane & Rigging, Scaffold & Access, Rental Equipment Dealers, Wood Products, and Human Services Industries.” They needed help in marketing to prospects who might not be as familiar with their company. They wanted their agency to be a seamless extension of their team to help align both marketing and sales teams.

RedShift Results

Allied now has a powerful sales team that utilizes their marketing efforts to improve their sales success rate. They are continuing to see growth in their lead generation. This growth is due to the multi-channel marketing campaigns that RedShift implemented.

0 +

prospects influenced by multi-marketing campaigns

$ 0 M+

revenue influenced through marketing

leads generated per month

RedShift Solution

The project was spread out over the course of a year which entailed the implementation of the Hubspot and Salesforce teams and also building out new campaigns.

The work throughout this year included:

Services Provided:

“Jeff and his RedShift team have been vital in elevating our marketing strategy which is now far ahead of the rest of our industry. From Hubspot integration to content creation and inbound lead generation, RedShift helped us realize how we wanted our marketing and messaging to work for us. We are now analytics driven and highly digital. RedShift helped us move away from the antiquated way of marketing. They are very responsive and we see them as an extension of our own team.”

Mike Viola

Marketing Director