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We specialize in digital marketing for B2B businesses that delivers measurable results through data-driven plans that work.
Digital Brain Fuel
DECEMBER 2023
MARKETING INSIGHT
Digital Strategies for Effective Local Business Promotion: How to Promote Your Business Locally
In today’s digital era, being on the first page of search results or on Google Maps is crucial. Explore the power of mobile optimization, online reviews, and local SEO in guiding potential customers to your business. Learn how to master the art of effective local SEO campaigns.
READY TO MAKE A SHIFT
As with most teams and families, there’s something we all share at RedShift. In our case, it’s coming from agencies or businesses where we thought, “There’s Gotta Be a Better Way.”
At RedShift, we’ve come together to form that “better way.” Each of the differentiating factors you see about RedShift—being data-driven, customer-centric, transparent, ego-free and dedicated to results—these are qualities we didn’t find at previous homes, but that we’ve established and follow at RedShift.
MARKETING INSIGHT
Navigating Facebook Ad Types for Optimal Marketing Impact
Choosing the right Facebook ad type amidst the multitude of options can be daunting—image ads for simplicity, story ads for immersion, carousel ads for storytelling, or instant experience ads for interactivity. Learn how social media marketing services can transform your digital presence and grow your business.
REDSHIFT UPDATES
Linneo Before & After
Linneo has strategically revamped its social media presence to resonate with a wider audience, employing various tactics to enhance engagement and appeal. Some notable changes include:
- Linneo expanded their content by introducing trendier designs to engage a broader social media audience.
- Their updated Instagram feed displays a spectrum of colors while staying true to their initial brand identity.
- They’ve incorporated carousel and video posts into their strategy.
JEFF'S CORNER
Hang Your Hat
How Do We Thrive as Digital Marketers?
In the world of digital marketing, we’ve shifted from specialists to holistic marketers, but many struggle to see the bigger picture. Complexity rules, yet some cling to old tactics, ignoring timeless wisdom. Thriving demands continuous learning, staying updated, collaborating, measuring, and being consistent. It’s an evolving journey, calling for a committed, growth-focused mindset.
GET TO KNOW THE TEAM
Deck the Halls with Paint and Joy
Combining the festive fun of Ugly Sweater Day and creative bonding at Painting with a Twist, our team embraced the holiday spirit in style while getting artistic! Wishing everyone cozy and cheerful holidays! 🎄🎨✨
